Websites that earn trust and convert estate planning clients.
We design and continuously optimize your site to do one thing exceptionally well: move the right clients from curiosity to confidence to start now, around the clock, capturing them the moment they search, even at 10pm.
Built specifically for estate planning.
DeNovo builds and optimizes websites exclusively for estate planning attorneys, using a proven, conversion-first structure we keep refining with real data. It's not a one-time redesign that goes stale: it's a growth engine we tune over time. And because your site is part of the DeNovo platform, it doesn't just collect a lead: it starts the client's plan.
Every page is built to do three jobs, in order:
Build trust
Every word, every image, and every interaction is intentionally designed to build trust with prospective clients.
Reduce hesitation
Reduce barriers and friction so prospective clients feel confident taking the next step.
Drive action
Drive qualified clients to take action and start working with your practice.
This isn't a redesign for aesthetics.
It's conversion optimization.
Your website shouldn't just look professional, it should convert new clients.
"Our website is now a growth engine. The DeNovo structure builds trust and guides the right clients to start their plan. We are seeing more qualified clients and more signed plans."
- Aimee F, Esq.
