We run your digital marketing. You practice law.

DeNovo Amplify manages your entire digital customer acquisition, meeting clients at the life moment that sends them searching, so the right ones find you, trust you, and start on their own.

How clients find an estate planning attorney has completely changed.

A year ago, people searched "estate planning attorney near me." Today they ask the question behind the moment: "we just had a baby, how do we protect them?" or "I just inherited money, what should I do to protect that for my kids?" And they ask it in AI tools like Claude, ChatGPT and Google, which increasingly answer for them.

Most estate planning attorneys haven't kept up. Their marketing is still built for the old way of searching. DeNovo Amplify is built for the new one.

AI chat query asking how to select the best estate planning attorney after having a second child

We meet clients at the moment, not the keyword.

For every life moment that sends someone looking for an estate plan, we build a dedicated campaign page, engineered to be the source of truth in both Google and AI engines:

NewlywedsNew HomeownersNew ParentsNew WealthBusiness OwnersRetireesNewly DivorcedFacing Loss or Illness

Each page answers the exact question the client is asking and routes them to your practice. Because it matches their moment, a campaign page converts 4-5x better than landing that same visitor on your homepage. That's the difference between being found and being chosen.

New Parents campaign page: Protect your children's future

Fully Managed. Strategically Led.

We use a proven digital marketing playbook, refined over decades and optimized continuously. We don't hand you tools and wish you luck. We run the whole strategy end to end: content creation, execution, and optimization.

Amplify builds and manages your presence across search, social, and AI-driven discovery, so clients find you whether they're searching Google or asking an AI engine about estate planning.

All aligned. All integrated. All managed.

Built for Estate Planning. And for Standing Apart.

DeNovo Amplify does more than optimize your digital marketing. It gives your practice a clear strategic differentiator: a modern, digital estate planning experience with attorney oversight, and we market that advantage to attract today's clients.

At the same time, we don't replace your voice. Amplify builds around your expertise, qualifications, and human judgment, strengthening your personal brand and positioning you clearly in the market.

Marketing + Operations. One System.

Amplify embeds fully managed marketing directly into the DeNovo platform, creating a seamless path from first exposure to signed agreement. Amplify drives the right client to exactly the page they were looking for; your DeNovo-optimized website does the heavy lifting of building trust and getting them to start; and it runs 24/7, capturing clients the moment they search, even at midnight.

  • No disconnected tools.
  • No dropped handoffs.
  • No friction between marketing and intake.
"We had an internal person who looked after digital marketing, various tools, and inconsistent results. With DeNovo Amplify, our entire digital presence is managed end to end. The right clients find us, understand our approach, and begin the process on their own. It has strengthened my personal brand, clearly differentiated our firm, and created a seamless path from first search to signed engagement."

- David R, Esq.

David R, Esq.

We scale your business. You deliver the expertise.